About
I’m a Marketing Leader with 13 years of global e-commerce, agency, and non-profit experience driving growth for some of the world’s most beloved brands.
Originally from Minnesota, my curiosity for new perspectives led me to South Africa to complete my marketing degree—unknowingly setting off an 11-year journey back home. Along the way, I lived and worked in London, New York, and Los Angeles, honing my craft in marketing and content strategy at world-class agencies including Droga5 and 72andSunny. Seeking to deepen my impact, I transitioned in-house to shape brand and content strategies at Dollar Shave Club, Parachute Home, and charity: water.
Today, as Head of Marketing at Society6 and a member of the Executive Leadership Team, I lead the marketing department across brand, growth, retention, earned, organic, and creative supported by high-performing in-house teams and agency partners. I oversee the full marketing P&L and manage our annual budgets, directing integrated go-to-market plans for tentpole campaigns, promotional moments, and product launches. With a current focus on building efficient, sustainable growth, I align channel strategy, spend, and team structure to balance ambitious brand-building with disciplined financial outcomes.
At the heart of my work is a passion for partnering with high-integrity, mission-driven brands to define and amplify their identity in a rapidly evolving world—crafting communication strategies that inspire connection, spark action, and drive enduring growth.